10 Soft Skills Every Project Manager Should Have

project-management

Project management is one of the most sought after qualities of the modern business environment. The constant increase in the salaries of project managers around the world is an indicator of their demand in the market. Project managers are typically responsible for overseeing the entire project and performing the key tasks that can make the …

Why is it Important to Define Roles and Responsibilities in an Organizational Transformation?

roles&resposibilities

Starting a transformation is a great challenge in itself. Regardless of whether this ‘metamorphosis’ covers more or fewer areas of an organization or impacts more or fewer people, at first there will be a high degree of uncertainty and the change will not always be welcomed in a systemic and homogeneous manner. Whether due to …

Digital Marketing vs. Traditional Marketing: Differences and Advantages

marketing

Technological changes also attract new behaviors, and that is precisely why we can now talk about two great types of marketing: digital and traditional; a duo that, far from being opposed to each other, has proven that it benefits from mixing its actions into creative and intelligent strategies. To ensure that this is the order …

How to Stay Focused and Avoid Distractions While Working

distraction

Are you tired of wasting time on distractions while you work? If you want to improve your productivity, the first step is to know how to eliminate distractions in the workplace. In this article, we’ll present you with helpful tips to help you increase your productivity by learning how to eliminate distractions. Not only will …

Trends in Artificial Intelligence in 2023: What should be Taken into Account?

artificial-intelligence

A new year means new possibilities, especially when it comes to Artificial Intelligence (AI). In 2023, AI technology trends will be more present than ever. We all want to stay competitive when it comes to technology, and this is especially true in the case of artificial intelligence. For this reason, the Australian Government has launched …

15 Up-and-Coming Trends About Online Marketing

digital-marketing

The last year has been a period of great changes in online marketing, which will undoubtedly influence the trends when applying online marketing strategies this 2023. Changes in the algorithm and in the Google SERP, the metaverse or the perspective of a world without cookies have been the main headaches for marketers. Therefore, if you …